Building on last year’s success with the Coil Collection, LightArt doubles down on the sustainability quotient with Sea Foam and Seagrass, two new up-cycled pendants made entirely from near-shore and ocean-bound plastic waste.
Sea Foam (pictured above) is a spherical pendant with a soft white hue. It’s made from plastic that would ordinarily end up in the ocean, such as single-use plastic bags and water bottles. Crafted from near-shore waste including fishing nets, trawls, and ropes, Seagrass (below) offers a compelling teardrop shape in a spellbinding hue reminiscent of ocean kelp.
The pendants represent the next evolution in LightArt’s sustainability ethos. While the original Coil Collection fixtures were made of internally generated waste, the latest additions are exclusively from external sources.
Says Edwin Vice, LightArt’s Director of Research and Development, “Once we were able to solve our own internal waste problem, ocean plastics were a clear next challenge… These pendants represent a greater step in the Coil Collection’s evolution.”
Above: steps in LightArt’s process for converting ocean plastic into Coil Collection pendants
Sea Foam and Seagrass also herald an auspicious collaboration that might serve as a model for community-wide sustainability projects: LightArt partnered with Oceanworks, a plastic-action platform that specializes in retrieving plastic from the world’s oceans. Oceanworks sources contamination-free plastic from seven tiers, ranging from post-industrial to deep sea: “Our mission is keeping the oceans clean, so we’re always on the lookout for like-minded partners.”
Both Sea Foam and Seagrass are made of polypropylene, a variety of plastic that’s different from the upcycled resin used in the first Coil pendants: “Instead of trying to mimic the original process, LightArt decided to let the new material dictate how it wanted to form, resulting in Ocean-Sourced Coil’s spherical shapes and translucent finish.”
Both pendants feature a PVC-free cord and TGIC-free powder-coated hardware. They’re also equipped with LightArt’s Performance Lighting Core, a solid-state lighting solution that provides a wider range of color temperatures, lumen outputs, beam spreads, and dimming options.
meet the team
We’re inspired by diverse design perspectives, innovation, technology, art, and the world around us. We live for the chance to create and disperse powerful, genuine messages that resonate.
Growing up in Seattle, Amy was always exploring the great outdoors but she found a particular thrill in traveling. During a visit to New York City at age 10, she knew that was where she wanted to live. After high school she left her home in the Pacific Northwest behind for the great unknown to attend Fordham University in the Bronx. Upon graduation, Amy received a phone call from CNN offering a job opportunity of a lifetime working in television ad sales at Manhattan's Time Warner Center. When a job opportunity in Los Angeles opened up a few years later, Amy couldn't say no to a new adventure back on the west coast. But Seattle eventually called her back home and Amy returned to pursue a Master's degree in Business Administration with the hopes of learning the skills she needed to feed her entrepreneurial spirit. Before graduating, Amy co-founded Paxson Fay with Tessa Andrews in 2015. Amy focuses on marketing strategy, public relations, social media, and partnerships.
Tessa graduated from Fordham University in New York with a dual bachelor's degree in Communications and Political Science. During her time at Fordham, she worked for an interior designer and at NBC News where she developed her love for both design and communications. After graduating, Tessa managed marketing at 3form, a pioneer in the sustainable building products industry. During her tenure, 3form was repeatedly named one of the most recognized manufacturers in the design industry among architects and designers, and the company won multiple awards for its innovative product launches. After 3form, Tessa consulted on marketing efforts with leading product manufacturers in architecture and design before starting Paxson Fay with Amy.
After graduating from Fordham University in New York City with a major in Communications and Media Studies and a handful of marketing and PR internships, Colby moved to Boston to manage marketing for a small, women-owned, creative consulting agency. While in that role, Colby managed public relations and marketing efforts for some of Boston's most prominent events and public art initiatives, including the Boston Pickle Fair and The Bulfinch Crossing Projections in downtown Boston. Colby gained experience crafting brand stories and identities through social media marketing and creative copywriting, seen through the successful launch of a premier Massachusetts adult-use dispensary and the revamp of her agency's own website. After two years, Colby decided it was time to figure out what the West Coast was all about. Looking to blend her marketing experience with her passion for design and architecture, Colby found Paxson Fay, where she focuses on social media strategy and management and public relations.
Originally from Spokane, Washington, Stasha relocated to Seattle after completing her studies in communications at Eastern Washington University. Over the past seven years, she has held various communication roles at Amazon, specializing in crisis communication and brand reputation. In June of 2023, Stasha joined Paxson Fay as a Communications Specialist, providing her with the opportunity to blend her communications expertise with her passion for design. Stasha focuses on PR efforts for a variety of clients at Paxson Fay.
We are looking for a star communications specialist to join our team, leading creative brands in their communications efforts across platforms. Click here to read more.
what we do
We are a communications firm founded in our passion for good design. Our unique approach to marketing and public relations in the architecture and design community has elevated our clients work to the next level. We’re backed by a talented community of creatives. From copywriters to social media experts, we provide a complete package of customized services. We strive to create a personal experience with each client, integrating teams and tackling your biggest marketing and public relations challenges from a high level. Then we help execute those plans ensuring lots of reporting along the way, with lots of coffee breaks in between because we’re from Seattle and that’s what we do.
partnerships acquisition and management
media communications and outreach
awards: strategy, content development and submissions
platform strategy and management
results + reporting
budget strategy + negotiation
website and e-mail marketing
video: sourcing, storyboarding and scheduling
photography acquisition + curation
sponsorships + partnerships
Here is a little taste of who we love to work with and what we love to do.